SafeFort Affiliate Programme – General Terms & Conditions
These terms apply to all publishers participating in the SafeFort Affiliate Programme on AWIN.
SafeFort reserves the right to amend these terms at any time. Continued participation in the programme constitutes acceptance of the latest terms and conditions.
1. Programme Overview
SafeFort operates an affiliate programme through AWIN, enabling approved publishers to earn commission on qualifying sales generated through valid affiliate referrals to SafeFort.
All affiliate activity must comply with AWIN's network terms and these programme-specific terms.
2. Commission Eligibility
Commission will only be paid on completed, valid and fully paid orders.
Commission will not be payable on:
Cancelled orders
Returned products
Refunded transactions
Fraudulent transactions
Duplicate orders
Orders identified as reseller, trade or wholesale purchases
Offline sales or quotations completed outside the website
Transactions generated through unauthorised promotional methods
SafeFort reserves the right to decline commission on any transaction that breaches programme terms.
3. PPC & Paid Search Policy
Affiliates are not permitted to:
Bid on the "SafeFort" brand name or any misspellings, variations or combinations thereof
Bid on URLs owned by SafeFort
Bid on trademarked product terms where SafeFort requests exclusion
Use SafeFort's brand name within display URLs
Direct-link from paid search advertisements to the SafeFort website
Affiliates may bid on generic, non-branded security-related search terms unless otherwise notified.
Any breach of the PPC policy may result in commission reversal and removal from the programme.
4. Voucher & Promotional Codes
Affiliates may only promote voucher codes, discounts and promotional offers that have been:
Provided directly by SafeFort; or
Made available through the AWIN interface
The promotion of expired, scraped, unauthorised or misleading voucher codes is prohibited.
Commission may be declined for transactions generated through unauthorised promotional codes.
5. Cashback & Loyalty Partners
Cashback, loyalty and reward partners are welcome to join the programme subject to approval.
Partners must clearly communicate reward structures and must not mislead users regarding cashback eligibility or reward values.
6. Content & Promotional Methods
Affiliates must not:
Misrepresent SafeFort, its products or services
Make misleading security, insurance or certification claims
Create websites designed to imitate SafeFort
Use deceptive marketing techniques
Publish offensive, illegal, defamatory or inappropriate content alongside SafeFort promotions
Generate traffic through forced clicks, adware, spyware, cookie stuffing or similar methods
SafeFort reserves the right to remove any publisher whose promotional methods may damage the SafeFort brand.
7. Email Marketing
Email marketing is permitted only where:
The affiliate owns the mailing list;
Appropriate consent has been obtained;
Activity complies with applicable UK GDPR and electronic marketing regulations.
Affiliates must not imply that communications originate from SafeFort unless expressly authorised.
8. Trademark & Brand Usage
Affiliates may use approved creative assets supplied through AWIN.
Affiliates must not:
Register domain names containing "SafeFort" or confusingly similar variations;
Create social media accounts impersonating SafeFort;
Use SafeFort branding in a way that suggests an official partnership beyond participation in the affiliate programme.
9. Order Validation
Orders are typically validated after:
Successful payment processing;
Shipment of goods; and
Expiry of any applicable cancellation or return period.
Commission will only be approved after order validation.
10. Intellectual Property
All trademarks, logos, product images, copy and creative materials remain the property of SafeFort.
Affiliates receive a limited, revocable licence to use approved promotional materials solely for participation in the SafeFort Affiliate Programme.
11. Programme Removal
SafeFort reserves the right to:
Reject any affiliate application;
Suspend or remove publishers at its discretion;
Reverse commissions resulting from breaches of programme terms;
Modify commission rates, promotional policies or programme rules with reasonable notice where appropriate.
12. Contact
For programme enquiries, promotional opportunities or bespoke partnerships, affiliates should contact the SafeFort affiliate management team via the AWIN interface.
