| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | EXEAT may de-duplicate affiliate sales against other paid marketing channels where another channel is identified as the final paid referrer or where duplicate tracking occurs. |
| PPC Brand | | | Sales may be de-duplicated where EXEAT’s own brand paid search activity is the final paid referrer. |
| PPC Generic | | | Sales may be de-duplicated where EXEAT’s own generic paid search activity is the final paid referrer. |
| Email Advertising | | | Sales may be de-duplicated against EXEAT’s own email marketing activity where appropriate. |
| Display Advertising | | | Sales may be de-duplicated against EXEAT’s own paid display advertising where appropriate. |
| Direct Partnerships | | | Sales may be de-duplicated against direct brand partnerships, paid collaborations or separately tracked commercial campaigns. |
| Price Comparison | | | Sales may be de-duplicated against approved price comparison or shopping activity where separately tracked. |
| In House Publisher Programme |  |  | |
| Other Affiliate Networks | | | Sales may be de-duplicated against other affiliate networks where duplicate tracking occurs. |
