| What promotional types of publisher are allowed to work on your programme? |
| Cashback |  |  | Subject to Lucy & Yak approval and compliance with these Programme Terms.
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| Content | | | Subject to Lucy & Yak approval and compliance with these Programme Terms.
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| Discount Code | | | Subject to Lucy & Yak approval. Voucher code restrictions apply. |
| Email | | | Permitted only with Prior Written Approval and compliance with applicable direct marketing and data protection laws.
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| Loyalty | | | Subject to Lucy & Yak approval and compliance with these Programme Terms.
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| Search | | | Permitted only with Prior Written Approval. PPC restrictions apply.
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| Behavioural Retargeting | | | Permitted only with Prior Written Approval and full disclosure of tracking and consent mechanisms.
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| Media Brokers | | | Subject to Lucy & Yak approval, transparency over placements and compliance with these Programme Terms.
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| Are there any other restrictions that publishers need to consider? For example promoting adult content or age restricted products. | | | Permitted only with Prior Written Approval and full disclosure of how the technology works.
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