SoftDream Jewellery by Laura Galasso — Branding Guidelines
Brand Name Usage Always refer to us as "SoftDream Jewellery" or "Laura Galasso". Do not abbreviate, misspell, or alter the brand name.
Logo & Imagery Use only approved assets provided via the Awin interface. Do not stretch, recolour, or overlay text on our logo or product images. Maintain white space around the logo at all times.
Tone of Voice Our brand is premium, nature-inspired, and mindful. Avoid discount-heavy or aggressive sales language. Focus on craftsmanship, healing properties, and ethical sourcing.
PPC & Search Do not bid on our brand name, variations, or misspellings in paid search. See our PPC policy for full details.
Prohibited
- Do not make unsubstantiated health or medical claims about our products
- Do not use our brand in any misleading, offensive, or inappropriate context
- Do not create fake reviews or testimonials
