No Bloat UK

No Bloat UK

Terms and Conditions

No Bloat UK Affiliate ProgrammePublisher Terms & Conditions

These Publisher Terms & Conditions apply to all publishers, affiliates, partners, content creators, influencers, media owners, voucher sites, cashback partners, loyalty partners, email publishers, community publishers, search partners and other third parties accepted onto the No Bloat UK Affiliate Programme through Awin.

By joining the programme, publishers agree to promote No Bloat in a responsible, honest, compliant and brand-safe manner, in line with these terms, Awin’s platform rules, the No Bloat Brand Guidelines and any additional instructions issued by No Bloat Limited.

1. Programme Overview

No Bloat Limited operates an affiliate marketing programme under the programme name No Bloat UK.

The purpose of the programme is to allow approved publishers to earn commission for valid referred sales generated through approved affiliate links, content, campaigns and promotional activity.

The No Bloat website is:

www.nobloat.com

The programme currency is GBP.

The programme uses a 30-day post-click tracking period and a 60-day validation period, as set out in the No Bloat Awin agreement.

2. Approval onto the Programme

All publisher applications are reviewed before approval.

No Bloat reserves the right to accept, reject, suspend or remove any publisher from the programme at its discretion, particularly where the publisher’s website, audience, content, methods or promotional activity do not align with the No Bloat brand.

Publishers must provide accurate information about their promotional channels, including websites, social media accounts, email lists, paid media activity, apps, communities, media placements or any other traffic sources used to promote No Bloat.

No Bloat may request further information about a publisher’s traffic sources, audience, promotional methods or campaign activity at any time.

3. Brand Guidelines

Publishers must follow the official No Bloat Brand Guidelines when using No Bloat logos, product imagery, colours, written descriptions, campaign assets or other brand materials.

The No Bloat Brand Guidelines are available in the documents section of the programme.

Publishers must not alter, distort, recreate, recolour, edit or misuse the No Bloat logo or visual identity without prior written permission.

The primary full-colour No Bloat logo should be used wherever possible. Reversed, dark green, black and white logo variations must only be used in line with the guidance provided. The horizontal secondary logo may be used in longer or narrower spaces, such as website navigation.

Any brand assets supplied through Awin, No Bloat, or an authorised representative must only be used for the purpose of promoting No Bloat’s approved products and services.

No Bloat brand assets must not be used in a misleading way or in any context that could damage the reputation of the brand.

4. Commission

Approved publishers may earn commission on qualifying sales generated through valid affiliate tracking links.

The minimum commission rate for the programme is 2%, unless otherwise agreed, varied by publisher group, promotional type, campaign, product category or written agreement.

No Bloat reserves the right to offer different commission rates to different publisher types, including but not limited to content publishers, influencers, cashback partners, voucher code websites, loyalty partners, community publishers, email publishers, media partners, approved search partners and strategic affiliates.

Commission is only payable on valid, tracked and approved sales.

Commission is calculated on the eligible net product sale value only. Commissionable transaction value excludes VAT, sales tax, delivery charges, postage, shipping, fulfilment charges, credit card fees, payment processing charges, gift wrapping, service charges and any other non-product charges.

At launch, all eligible No Bloat products are commissionable unless later excluded through programme updates.

5. Tracking Period

The programme uses a 30-day post-click tracking period.

This means that, subject to Awin’s tracking rules and attribution model, a publisher may be eligible for commission where a user clicks an approved affiliate link and completes a qualifying purchase within 30 days.

Commission is not guaranteed simply because a click occurred. The transaction must be tracked, valid, approved and not subject to cancellation, refund, rejection, duplication, fraud, de-duplication or breach of these terms.

6. Validation Period

No Bloat operates a 60-day validation period.

Transactions may remain pending during this period while No Bloat reviews order status, payment status, cancellations, refunds, returns, suspicious activity, duplicate transactions, incorrect tracking, stock fulfilment, breach of terms or other factors that may affect commission eligibility.

No Bloat may approve, amend, decline or reverse transactions during the validation process.

7. Valid Sales

A valid sale is a completed customer order that:

  • is placed through an approved affiliate tracking link;
  • is successfully tracked by Awin;
  • is paid for by the customer;
  • is not cancelled, refunded, returned or charged back;
  • is not duplicated, fraudulent or artificially generated;
  • is not a self-referral;
  • complies with these terms and Awin’s terms;
  • is not de-duplicated against another qualifying marketing channel;
  • is approved by No Bloat during the validation period.
8. Rejected Transactions

No Bloat may decline, amend or reverse commission where:

  • the customer cancels the order before fulfilment or completion;
  • the item or order is returned;
  • the order is refunded or partially refunded;
  • the payment fails or is reversed;
  • the transaction is charged back;
  • the transaction is duplicated, repeated or incorrectly tracked;
  • the item is out of stock and the order cannot be fulfilled;
  • the sale was generated through misleading, fraudulent or prohibited activity;
  • the publisher used unauthorised voucher codes, offers or claims;
  • the publisher breached No Bloat or Awin programme terms;
  • the publisher breached the No Bloat Brand Guidelines;
  • the transaction was self-referred or artificially generated;
  • tracking was manipulated, invalid or incorrectly attributed;
  • the order was not genuinely referred by the publisher;
  • the sale is attributed to another qualifying paid, owned or partner marketing channel.

Customer failed credit check is not currently applicable to the No Bloat programme unless credit-based payment options are introduced in future.

9. Voucher Codes and Offers

Publishers may only promote voucher codes, discount codes, offers or promotional messages that have been supplied or approved by No Bloat or made available through Awin.

Publishers must not scrape, copy, guess, republish or promote unauthorised codes.

Expired, misleading, fake, exclusive or fabricated discount codes must not be promoted.

Discount code publishers may only promote voucher codes, offers or discounts supplied or approved by No Bloat through Awin.

No Bloat reserves the right to decline commission where an unauthorised or misleading code has been used to generate traffic or sales.

10. Paid Search, PPC and Shopping Ads

No Bloat operates a restrictive PPC policy.

Publishers are not entitled to commission for PPC activity unless the activity has been specifically approved in writing by No Bloat.

Publishers must not bid on the No Bloat brand name, misspellings, variations, trademarks, domain names, product names or any confusingly similar terms without prior written permission.

This includes, but is not limited to:

  • No Bloat;
  • NoBloat;
  • nobloat.com;
  • No Bloat discount;
  • No Bloat discount code;
  • No Bloat voucher;
  • No Bloat code;
  • No Bloat reviews;
  • No Bloat supplements;
  • any close misspelling or variation of the brand.

Publishers must not create paid search adverts that suggest they are No Bloat, represent No Bloat directly, or mislead users into believing they are clicking an official No Bloat advert.

Publishers must not use No Bloat, NoBloat, nobloat.com or close variations in paid search display URLs.

Publishers must not use the No Bloat brand name in paid search titles or descriptions without prior written permission.

Direct linking from paid search adverts to the No Bloat website is not permitted unless expressly approved in writing.

Publishers must not display ads when No Bloat brand terms, brand variations, misspellings or brand-plus search terms are entered as search keywords unless they have explicit written approval from No Bloat.

Brand-plus bidding is not permitted. This includes terms such as “No Bloat discount”, “No Bloat voucher”, “No Bloat code”, “No Bloat reviews”, “No Bloat supplements” and similar terms.

There is a restricted group of publishers who may be permitted to earn commission on sales generated by brand-related terms. This is only available where explicit written approval has been provided by No Bloat.

Google, Yahoo, Bing and other paid search activity are not commissionable unless agreed in writing.

Shopping ads that link directly to nobloat.com are not permitted unless expressly approved in writing by No Bloat.

Comparison Shopping Service activity is not permitted unless separately approved by No Bloat.

Unauthorised PPC activity, brand bidding, direct linking, shopping ads, CSS activity or search activity may result in declined commission and removal from the programme.

11. Domain Names and Social Handles

Publishers must not register, purchase or use domain names, subdomains, social media handles, usernames, pages, groups or profiles that include the No Bloat brand name or confusingly similar variations.

Examples of prohibited use include domains or handles suggesting an official relationship, such as:

  • nobloatdiscounts;
  • nobloatoffers;
  • nobloatreviews;
  • officialnobloat;
  • nobloatuk.

Publishers must not imply that they are No Bloat, are owned by No Bloat, or are an official No Bloat channel unless expressly authorised in writing.

12. Promotional Publisher Types

The following publisher types are permitted, subject to approval and compliance with these terms:

  • cashback publishers;
  • community publishers;
  • content publishers;
  • discount code publishers;
  • email publishers;
  • loyalty publishers;
  • search publishers, where specifically approved.

Cashback publishers are permitted, subject to approval and compliance with programme terms. Commission may vary by publisher type.

Community publishers are permitted where the audience, platform and promotional method are relevant, brand-safe and compliant.

Content publishers are encouraged, including blogs, review sites, editorial partners, wellbeing publishers, lifestyle publishers and nutrition-related publishers.

Email promotion is permitted only where the publisher has appropriate consent and complies with all applicable data protection and electronic marketing laws.

Loyalty publishers are permitted, subject to approval and transparent user reward mechanics.

Search activity is permitted only with prior written approval. Brand bidding, direct linking and unauthorised PPC activity are not permitted.

Behavioural retargeting is not permitted unless separately approved in writing by No Bloat.

Media broker activity is not permitted unless separately approved in writing by No Bloat, with full transparency on placements, partners and traffic sources.

13. Content Standards

Publishers must ensure that all content promoting No Bloat is accurate, lawful, responsible and not misleading.

Publishers must not make exaggerated, false or unsupported claims about No Bloat products.

Publishers must not present personal opinion, customer experience, product information or promotional messaging as medical, clinical or guaranteed advice unless the claim has been formally approved by No Bloat.

Publishers must not suggest that No Bloat products diagnose, treat, cure or prevent any disease, illness or medical condition unless such wording has been expressly approved in writing and is legally compliant.

All publisher content must be brand-safe, accurate and aligned with No Bloat’s approved positioning.

14. Prohibited Content

No Bloat does not permit promotion on websites, platforms or content that includes, supports or is associated with:

  • illegal activity;
  • hate speech, discrimination or harassment;
  • adult, explicit or pornographic material;
  • violent, extremist or harmful content;
  • unsafe or harmful content;
  • misleading health claims;
  • medical misinformation;
  • fake news or deceptive advertising;
  • spam, malware, spyware or forced redirects;
  • brand impersonation;
  • unauthorised use of third-party intellectual property;
  • content that could reasonably damage the reputation of No Bloat.

Publishers must not promote No Bloat alongside illegal, adult, hateful, discriminatory, misleading, harmful, unsafe, medical misinformation, spam, malware or brand-damaging content.

15. Email Marketing

Publishers may only promote No Bloat through email marketing where they have a lawful basis to contact recipients and comply with all applicable data protection, privacy and electronic marketing laws.

Publishers must not send spam, unsolicited emails or misleading email campaigns.

Email content must not imply that the email has been sent directly by No Bloat unless expressly approved in writing.

No Bloat may request evidence of consent, mailing list quality, campaign copy or compliance where required.

Commission may be declined where email marketing activity is non-compliant, misleading, unsolicited or in breach of applicable data protection or electronic marketing laws.

16. Social Media and Influencer Activity

Publishers promoting No Bloat through social media must clearly disclose any affiliate, commercial or paid relationship in line with applicable advertising rules.

Affiliate links, paid promotions, gifted products, paid content or commission-based recommendations must be clearly identifiable to users.

Publishers must not hide or obscure commercial disclosure.

All social media content must be accurate, brand-safe and aligned with the No Bloat Brand Guidelines.

Influencers and content creators must not make unsupported product claims, misleading health claims or exaggerated statements about No Bloat products.

17. Cashback, Loyalty and Incentive Traffic

Cashback, loyalty, reward, points-based or incentive publishers must clearly explain the nature of their offer to users.

No Bloat reserves the right to set separate commission rates, restrictions or approval rules for cashback and incentive-based publishers.

Any artificial inflation of sales, fake user accounts, repeated self-referrals or misuse of incentive mechanics may result in declined commission and removal from the programme.

Loyalty and cashback mechanics must be transparent, compliant and not misleading to users.

18. Sub-Networks

Sub-networks must not promote No Bloat through undisclosed publisher partners.

Where requested, sub-networks must provide transparency on traffic sources, partner IDs, websites, promotional methods and transaction origins.

No Bloat reserves the right to reject transactions or suspend sub-network activity where traffic sources cannot be verified.

Sub-networks are responsible for ensuring that any partners, sub-publishers or third parties they work with comply with these terms.

19. De-Duplication

No Bloat may de-duplicate publisher sales against other online advertising channels.

Publisher sales may be de-duplicated where another paid, owned or partner marketing channel is the confirmed source of the sale.

Affiliate commission may be declined where a sale is attributed to:

  • No Bloat’s own brand PPC activity;
  • No Bloat’s own generic PPC activity;
  • No Bloat’s own email marketing activity;
  • No Bloat’s own display advertising activity;
  • an existing direct partnership;
  • a separately managed commercial agreement.

At launch, No Bloat does not de-duplicate against price comparison, an in-house publisher programme or other affiliate networks unless these channels are introduced in future.

20. Intellectual Property

All No Bloat trademarks, logos, product names, images, website content, creative assets, copy, brand materials and intellectual property remain the property of No Bloat Limited or its licensors.

Publishers receive a limited, revocable, non-exclusive permission to use approved brand assets solely for the purpose of promoting No Bloat through the affiliate programme.

This permission ends immediately if the publisher leaves or is removed from the programme.

Publishers must remove No Bloat brand assets, links, claims and promotional materials from their channels upon request.

21. Compliance with Laws and Platform Rules

Publishers must comply with all applicable laws, regulations, advertising standards, consumer protection rules, data protection requirements and Awin platform terms.

This includes, where relevant, rules relating to:

  • advertising disclosure;
  • consumer rights;
  • email marketing;
  • data protection;
  • cookies and tracking;
  • health and product claims;
  • influencer marketing;
  • online promotions;
  • intellectual property.

Publishers are responsible for ensuring their promotional activity is lawful, transparent and compliant in the territories where they operate.

22. Fraud and Misuse

No Bloat has zero tolerance for fraudulent, misleading or artificial activity.

Prohibited activity includes, but is not limited to:

  • self-referrals;
  • fake transactions;
  • bot traffic;
  • cookie stuffing;
  • forced clicks;
  • adware;
  • malware;
  • browser extensions that overwrite tracking unfairly;
  • unauthorised redirects;
  • misleading offer pages;
  • fake voucher codes;
  • brand impersonation;
  • transaction manipulation;
  • invalid tracking;
  • artificial inflation of sales;
  • non-compliant PPC activity.

Any suspected fraud may result in declined commission, removal from the programme and further action through Awin.

23. Notice Periods

No Bloat will provide publishers with 14 days’ notice of material changes to the No Bloat affiliate programme terms and conditions, where reasonably practical.

No Bloat will aim to provide 7 days’ notice of planned website maintenance or updates that may affect tracking, links, checkout or site availability.

No Bloat may make urgent changes with shorter notice where required for legal, technical, security, brand protection, fraud prevention or operational reasons.

24. Publisher Removal

No Bloat may suspend or remove a publisher from the programme where the publisher breaches these terms, damages the brand, misrepresents the products, generates poor-quality traffic, uses prohibited promotional methods, or otherwise acts against the interests of No Bloat.

Removal from the programme may result in withdrawal of access to links, creatives, offers, tracking, commission and brand assets.

No Bloat may also decline pending commission where transactions were generated through activity that breaches these terms.

25. Changes to the Programme

No Bloat may update commission rates, promotional rules, product eligibility, validation processes, publisher restrictions, campaign terms, de-duplication rules or these Publisher Terms & Conditions from time to time.

Where reasonably practical, material changes to the programme terms will be communicated through Awin or other appropriate channels with 14 days’ notice.

Continued participation in the programme after changes are made will be treated as acceptance of the updated terms.

26. Relationship Between Parties

Publishers are independent third parties and are not employees, agents, representatives, distributors, franchisees or legal partners of No Bloat.

Publishers must not make commitments, guarantees, claims, statements or representations on behalf of No Bloat unless expressly authorised in writing.

Publishers must not imply that they have authority to bind No Bloat or act on behalf of No Bloat in any commercial, legal or customer service matter.

27. Contact

For questions about the No Bloat UK Affiliate Programme, publishers should contact No Bloat through the relevant Awin programme contact route or via the official No Bloat contact details provided through the programme.