Active Silver

Active Silver

Terms and Conditions

Active Silver Affiliate Programme – Terms & Conditions (AWIN)

1. Programme Overview

By joining the Active Silver Affiliate Programme via AWIN, you agree to promote Active Silver products in accordance with these terms.

Active Silver offers affiliates a 20% commission on valid, approved sales generated through tracked affiliate links.

2. Commission Structure

  • Commission as standard: 20% per sale
  • Commission applies to net sales value (excluding VAT, shipping, refunds, and cancellations)
  • Commission is only payable on tracked transactions via AWIN
  • Active Silver reserves the right to decline or reverse commission for:
    • Cancelled or refunded orders
    • Fraudulent transactions
    • Self-referrals or misuse

3. Cookie Duration

  • Standard cookie window: 30 days
  • Commission is attributed to the last valid affiliate click

4. Payment Terms

  • Payments are processed via AWIN’s standard payment cycle
  • Transactions are validated before approval (typically within 30 days)

5. Permitted Promotional Methods

Affiliates may:

  • Use blogs, websites, and editorial content
  • Share on social media platforms
  • Use email marketing (with compliant, permission-based lists)
  • Create content such as reviews, tutorials, and comparisons

6. Prohibited Activities

Affiliates must not:

  • Use misleading, false, or unsubstantiated claims about Active Silver products
  • Engage in spam (email, comments, forums, etc.)
  • Use forced clicks, cookie stuffing, or artificial traffic generation
  • Bid on or target Active Silver’s brand terms in paid search without written permission
  • Use unauthorized discount codes or misrepresent offers

7. Brand Guidelines & Representation

Affiliates must:

  • Represent Active Silver in a professional and accurate manner
  • Use only approved brand assets where provided
  • Avoid any messaging that could damage brand reputation

Active Silver reserves the right to request removal or amendment of any content that does not align with brand standards.

8. Non-Compete & Competitive Conduct

To protect brand positioning:

  • Affiliates must not directly promote competing colloidal silver or similar products within the same content where Active Silver is featured, in a way that disadvantages Active Silver
  • Affiliates must not create comparison content that is misleading, biased, or factually incorrect
  • Affiliates must not position competitor products as superior using unverified claims

Active Silver reserves the right to:

  • Remove affiliates engaging in direct competitive conflict
  • Withhold commission where activity is deemed harmful to the brand

9. Online Marketplace & E-commerce Channel Restrictions

Affiliates are strictly prohibited from promoting Active Silver products on third-party e-commerce or marketplace platforms, including but not limited to Amazon, eBay, OnBuy, Etsy, or similar channels, where Active Silver sells directly. This includes the use of affiliate links, storefronts, listings, or any activity designed to divert traffic or sales through these platforms for the purpose of earning commission. The affiliate programme is intended to drive incremental sales only, and not to cannibalise existing direct-to-consumer or marketplace revenue. Any activity on these platforms requires prior written authorisation from Active Silver. Failure to comply may result in removal from the programme and forfeiture of commission.

10. Intellectual Property

  • All trademarks, logos, and content remain the property of Active Silver
  • Affiliates are granted a limited, non-exclusive licence to use brand assets solely for promotion within this programme

11. Compliance & Legal Requirements

Affiliates must comply with:

  • UK advertising standards (ASA, CAP Code)
  • GDPR and data protection laws
  • FTC/ASA disclosure requirements 

12. Termination

Active Silver reserves the right to:

  • Remove any affiliate from the programme at any time
  • Withhold unpaid commission where terms have been breached

Affiliates may leave the programme at any time via AWIN.

13. Amendments

Active Silver may update these terms at any time. Continued participation constitutes acceptance of the latest version.