Email Marketing Campaigns
Affiliates promoting London Box Office through email marketing must first contact the Affiliate team for sign off.
Intellectual Property Rights
Affiliates must respect the intellectual property rights of London Box Office. These rights include logo and trademarks, copyright and related rights, trade names and domain names, rights to goodwill or to use in passing off and rights in confidential information.
If an affiliate infringes these rights, they may be removed, forfeiting any commissions earnt.
PPC Policy
We do not allow open brand bidding and please note that we do not permit the following terms to be used in PPC marketing, in the form of phrase, broad or exact matches:
· London Box Office
Affiliates are asked to include brand and misspelling terms as negative keywords in all their search engine marketing campaigns.
Affiliates may not use any domain owned by London Box Office for PPC linking without express written permission. This includes but is not limited to https://www.londonboxoffice.co.uk
Affiliates cannot use any domain names that include London Box Office
Affiliates may not put the London Box Office website into frames or use masked URLs.
Creative Guideline:
Affiliates may not alter any of the creative or text links available through the AWIN interface.
Affiliates are also requested not to hardcode banners into their sites so any updates made to creative available via the AWIN platform may update dynamically with immediate effect.
Voucher Codes:
Affiliates may only promote voucher codes authorised through AWIN.
London Box Office reserve the right to decline any sales that have been tracked with an unauthorised voucher code whether this code was promoted on the site or not
