Branding Guidelines – intlbuys
intlbuys is a curated global marketplace focused on unique, high-quality products sourced from around the world. Our brand reflects discovery, craftsmanship, and elevated everyday living.
Brand Voice & Tone
Modern, clean, and aspirational
Focus on uniqueness, quality, and global inspiration
Avoid exaggerated claims or “get rich/quick fix” style messaging
Visual Style
Minimal, premium aesthetic
Neutral or warm tones with occasional gold accents
Clean layouts that highlight the product as the hero
Avoid cluttered or overly aggressive promotional visuals
Messaging Guidelines
Emphasize: “handcrafted”, “unique”, “global finds”, “premium quality”
Highlight transformation, lifestyle enhancement, and design appeal
Keep messaging clear, authentic, and benefit-driven
Do Not
Misrepresent product features or delivery times
Use misleading discounts or fake urgency
Present yourself as the official intlbuys brand or website
Logo & Brand Usage
Use approved logos and assets only (if provided)
Do not modify logos, colors, or brand elements
These guidelines ensure a consistent, high-quality representation of the intlbuys brand across all affiliate promotions.
