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ASYLONGER AWIN Affiliate Branding Guidelines
Welcome to the EASYLONGER AWIN Affiliate Program. As an affiliate partner, you play a critical role in representing the EASYLONGER brand to global audiences. These guidelines are designed to ensure consistent, professional, and compliant use of EASYLONGER brand assets and messaging across all your promotional channels. Adherence to these rules protects the integrity of the EASYLONGER brand and supports your ability to effectively promote our CPAP batteries and CPAP battery accessories. Failure to comply may result in commission reversal, account suspension, or permanent removal from the program.
1. Core Brand Identity
EASYLONGER’s brand identity is built on reliability, efficiency, and convenience—core values that resonate with our target audience of CPAP users seeking trusted power solutions. All promotional content must align with these values and reflect a professional, customer-centric tone.
1.1 Brand Name Usage
Always use the full brand name “EASYLONGER” (all uppercase letters, no spaces, no hyphens, no lowercase variations) in all promotional materials, including social media posts, landing pages, ads, and content.
Prohibited variations: “EasyLonger”, “EASY LONGER”, “Easylonger”, “E-Longer”, or any abbreviations, misspellings, or altered forms of the brand name.
Do not use “EASYLONGER” as part of your domain name, social media handle, email address, or any other digital asset (e.g., “easylonger-deals.com”, “@EasylongerAffiliate” are strictly prohibited).
When referencing products, use clear, consistent terminology: “EASYLONGER CPAP batteries” and “EASYLONGER CPAP battery accessories” (avoid generic phrasing like “CPAP batteries from EASYLONGER” unless necessary).
1.2 Brand Tagline (If Applicable)
If EASYLONGER provides an official tagline, use it exactly as provided. Do not modify, rephrase, or add additional text to the tagline. If no tagline is provided, do not create or use any alternative tagline in association with the EASYLONGER brand.
2. Brand Assets Usage
All EASYLONGER brand assets (logos, product images, videos, banners, and graphics) are proprietary and may only be used for the purpose of promoting the EASYLONGER AWIN Affiliate Program. Only use assets provided directly via the AWIN platform or by the EASYLONGER Affiliate Team—unauthorized assets are prohibited.
2.1 Logo Guidelines
Display the EASYLONGER logo in its original, unmodified form. Do not crop, stretch, resize disproportionately, recolor, add effects (e.g., shadows, gradients), or alter the logo in any way.
Maintain clear spacing around the logo: ensure no text, graphics, or other elements overlap the logo or are placed within 10% of the logo’s total width (minimum 10px).
Use the logo on a high-contrast background to ensure visibility (e.g., light logos on dark backgrounds, dark logos on light backgrounds). Avoid placing the logo on busy or cluttered backgrounds that obscure it.
Do not use the logo as a decorative element or incorporate it into your own brand’s graphics/logos.
2.2 Product Images & Graphics
Use only official EASYLONGER product images (CPAP batteries, CPAP battery accessories) provided via the AWIN platform. Do not use other user-generated content (UGC), stock images, or unapproved photos of EASYLONGER products.
Do not edit, crop, filter, or modify product images (e.g., changing colors, removing product details) unless explicitly approved by the EASYLONGER Affiliate Team.
Ensure product images are displayed clearly, with accurate lighting and no distortion, to represent EASYLONGER products truthfully.
3. Promotional Messaging & Tone
All promotional content (social posts, blog articles, ads, landing pages, etc.) must be accurate, transparent, and aligned with EASYLONGER’s brand tone—professional, trustworthy, and focused on customer value.
3.1 Tone Requirements
Maintain a clear, concise, and helpful tone. Avoid overly casual, slang, or unprofessional language (e.g., “lit”, “vibe”, “super dope” are prohibited).
Focus on the benefits of EASYLONGER products: reliability, long battery life, compact design, and convenience for CPAP users (home, travel, off-grid use).
Do not use fear-mongering, exaggerated claims, or misleading language (e.g., “only EASYLONGER works” is prohibited).
3.2 Content Compliance
Comply with FTC (Federal Trade Commission) guidelines: clearly disclose your affiliate relationship with EASYLONGER in all promotional content (e.g., “I am an affiliate of EASYLONGER and may earn a commission from qualifying purchases”).
Do not make false or unsubstantiated claims about EASYLONGER products (e.g., “100% guaranteed to work with all CPAP machines” or “lasts 100 hours on a single charge” unless explicitly stated by EASYLONGER).
Do not compare EASYLONGER products to competitors in a derogatory or misleading way (e.g., “better than X brand” is prohibited unless supported by official EASYLONGER messaging).
Do not use EASYLONGER’s brand name or products in connection with adult content, gambling, illegal activities, or any content that violates AWIN’s terms of service.
4. Prohibited Uses
Altering, modifying, or misusing EASYLONGER brand assets (logos, product images, etc.).
Using the EASYLONGER brand name in domain names, social handles, or email addresses.
Making false, misleading, or exaggerated claims about EASYLONGER products or the affiliate program.
Using EASYLONGER brand elements in connection with prohibited content (adult, gambling, illegal, etc.).
Sharing or distributing EASYLONGER brand assets to non-affiliate third parties.
Impersonating EASYLONGER or representing yourself as an official EASYLONGER representative (e.g., using “EASYLONGER Team” in your social bio).
5. Support & Questions
If you have questions about these guidelines, need additional brand assets, or require clarification on compliant usage, contact the EASYLONGER Affiliate Team via the AWIN platform or the designated affiliate support channel. We are here to help you promote EASYLONGER effectively while upholding our brand integrity.
Last Updated: [2026.4.3]
EASYLONGER Affiliate Team