SUSUMU

SUSUMU

Program Terms

SUSUMU is a fashion and lifestyle brand. Material is central to the brand – chosen not only for how they look, but how they feel on the skin and wear over time. This material-first philosophy continues to guide each collection, ensuring garments are made to be lived in. 

 

Grounded in a cross-cultural point of view, SUSUMU’s design language draws from the practical ethos of the Bauhaus movement, alongside a respect for traditional craftsmanship and subtle Korean cultural cues. Pieces are refined yet relaxed, guided by a ‘less-is-more’ philosophy.

 

The name SUSUMU, meaning ‘two dancing waters’, reflects the brand’s focus on fluidity and ease. Inspired by water in motion, SUSUMU creates clothing that feels effortless and enduring. Mindful of its relationship with the environment, the brand prioritizes responsible materials and low-impact practices, creating pieces that sit gently alongside nature.