Traverseon Brand Guidelines: Simplify Your Outdoor Life
Traverseon is dedicated to urban portability and authentic outdoor performance, trusted by a community of over 300,000 adventurers.
1. Logo Usage:
Please use only the official high-resolution logos provided in the "Documents" tab.
Do not alter the aspect ratio, colors, or fonts of the logo.
2. Brand Messaging:
Our core mission is: "Simplify Your Outdoor Life."
Emphasize that our gear is designed for city dwellers who seek "smart functionality" and "urban portability."
3. Imagery:
We encourage the use of our official lifestyle photography, especially the car-camping and mountain-side setups.
4. Promotional Claims:
Always mention Free Shipping across the USA to maximize conversion.
Use the tiered commission (15%-20%) and the 10% customer discount as key selling points for your audience.
