| What promotional types of publisher are allowed to work on your programme? |
| Cashback |  |  | |
| Content |  |  | |
| Discount Code | | | Allow only approved codes. No scraping or unauthorised discounting. |
| Email | | | (permission-based only) Must be opt-in, compliant, and brand-aligned.
|
| Loyalty | | | |
| Search | | | |
| Behavioural Retargeting | | | |
| Media Brokers | | | PR-style placements, editorial networks. Fine as long as brand presentation is respected.
|
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age restricted products. | | | |
