| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | We apply standard last-click attribution rules. |
| PPC Brand | | | Sales driven by our own brand PPC take priority. |
| PPC Generic |  |  | |
| E-mail Advertising | | | Our own email campaigns take priority. |
| Display Advertising | | | Brand-owned display ads take priority. |
| Direct Partnerships | | | Direct contracted partners take priority. |
| Price Comparison | | | Price comparison channels take priority. |
| In House Publisher program | | | Internal programs take priority. |
| Other Affiliate Networks | | | Awin program has priority over other networks. |
