| What promotional types of publisher are allowed to work on your programme? |
| Cashback |  |  | |
| Content |  |  | |
| Discount Code | | | |
| Email | | | |
| Loyalty | | | |
| Search | | | |
| Behavioural Retargeting | | | |
| Media Brokers | | | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age restricted products. | | | Publishers must adhere to all applicable advertising and regulatory guidelines. Medical claims, health outcome claims, or references to treating side effects are not permitted. Brand bidding and use of brand terms in paid search are restricted as outlined |
