| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | SUNJOY operates de-duplication across paid search, paid social, display, and other paid channels to protect direct media investment. Affiliate commission is awarded only when affiliate traffic is the final valid referrer. |
| PPC Brand | | | Brand search activity is fully de-duplicated. Affiliate commission will not be paid on brand PPC traffic. |
| PPC Generic | | | Generic paid search activity is de-duplicated to ensure accurate attribution between paid search and affiliate channels. |
| Email Advertising | | | Internal email campaigns take priority. Affiliate commission will not be paid when email is the last valid referrer. |
| Display Advertising | | | Display and social advertising activity takes precedence over affiliate traffic in attribution. |
| Direct Partnerships |  |  | |
| Price Comparison | | | |
| In House Publisher Programme | | | Affiliate activity is de-duplicated against the in-house referral programme to prevent duplicate commissions. |
| Other Affiliate Networks | | | To avoid cross-network duplication, affiliate commissions are awarded only once, based on the last valid click across all partner networks. |
