Damastíque Affiliate Branding Guidelines
To protect the integrity of the Damastíque brand and ensure consistency across all platforms, the following guidelines must be followed by all affiliates and partners:
1. Brand Name Usage
Always write the brand name as Damastíque (with the accent).
Do not modify, shorten, or alter the brand name.
Do not combine Damastíque with other words (ex: DamastiqueDeals, DamastiqueSPF, etc.) in URLs, handles, or headers.
Correct: Damastíque
Incorrect: Damastique, DamasTique, DamastiqueSkin
2. Logo Usage
Only use official Damastíque logos provided in your affiliate kit.
Logos must not be stretched, altered, recolored, or placed on busy backgrounds.
Maintain clear space around the logo at all times.
Logos must never be used in a way that suggests ownership, partnership, or employment unless formally agreed.
3. Visual Aesthetic
Damastíque is a luxury, sun-first skincare brand. Your content should reflect:
Warm, natural lighting
Earthy, sun-washed tones (sand, terracotta, clay, bronze)
Minimal, premium aesthetic
Clean backgrounds and natural skin finishes
Avoid overly filtered, overly saturated, or cluttered visuals.
4. Messaging & Tone
Damastíque’s voice is:
Warm. Educated. Modern. Grounded. Empowering.Personable
Affiliates should avoid:
Overly salesy or clickbait language
Fear-based messaging
Unrealistic claims or medical assertions
Instead use messaging that is:
Educational
Skin-positive
Confidence-building
Rooted in prevention and wellness
5. Claims & Compliance
You may only use approved claims provided in your affiliate toolkit.
Do not make medical or treatment claims.
Example of what not to say: “Damastíque cures melasma.”
Approved structure:
“Designed to support even-toned, resilient skin.”
“Mineral SPF formulated to support hyperpigmentation-prone skin.”
“Independently tested for sensitive skin.”
6. Hashtags & Tagging
Approved hashtags:
#Damastique
#SunFirstSkincare
#DamastiqueSPFActiveSerum
Tag accounts only as provided in your kit.
7. FTC Disclosure
Affiliates must clearly disclose relationships using:
#ad
#sponsored
“I earn commission from qualifying purchases.”
Disclosure should be visible, not hidden.
8. Prohibited Practices
Affiliates may NOT:
Impersonate Damastíque or pose as the brand team
Run paid ads using “Damastíque” keywords
Create separate accounts using the Damastíque name
Use brand assets in a misleading way
9. Photography & Video Guidelines
When creating your own content:
Show product in natural light
Avoid excessive filters
Keep skin textures real
Focus on real-life usage (morning routine, in-bag product, outdoor life)
