General Programme Terms
Anglepoise operates its affiliate programme in line with Awin best practice and expects all partners to act in a transparent, ethical and brand-appropriate manner.
By joining the programme, publishers agree to comply with the terms below, as well as all applicable laws, advertising regulations and Awin policies.
Brand use and representation
Publishers must represent the Anglepoise brand accurately and respectfully at all times.
Anglepoise trademarks, logos and imagery may only be used as provided or approved
Logos and product images must not be altered, distorted or misrepresented
Publishers must not present themselves as “official” Anglepoise sites or representatives
All product descriptions, pricing and claims must be accurate and up to date
Promotional methods
Approved promotional methods include editorial content, reviews, comparison content and approved social or influencer activity.
The following practices are not permitted unless explicitly agreed in writing:
Trademark or brand keyword bidding
Direct linking from paid search or paid social
Unapproved voucher or discount promotion
Email marketing
Browser extensions, toolbars or software-based promotions
Anglepoise reserves the right to approve or decline publishers based on brand alignment.
Discounting and vouchers
Only voucher codes supplied directly by Anglepoise may be promoted
Publishers must not promote expired, guessed or scraped voucher codes
Misleading “best price”, “exclusive”, or “guaranteed discount” claims are not permitted unless authorised
Transparency and compliance
Affiliate relationships must be clearly disclosed to end users in line with local regulations
All traffic must be genuine and user-initiated
Cookie stuffing, forced clicks, misleading redirects or fake reviews are strictly prohibited
Commission and validation
Commission is calculated on net sales, excluding VAT, delivery, returns and cancellations
Transactions will be validated after the standard returns period
Anglepoise reserves the right to adjust or decline commission where programme terms are breached
Data, feeds and pricing
Publishers using product feeds must keep pricing and availability accurate
Out-of-date or misleading product information must be corrected promptly when notified
Programme management
Anglepoise reserves the right to:
Approve or remove publishers at its discretion
Amend commission structures, feeds or programme terms with notice
Suspend activity where brand or compliance concerns arise
Our goal is to build long-term partnerships with publishers who value design, craftsmanship and considered recommendation over short-term tactics.
