| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | |
| PPC Brand |  |  | Brand-related PPC traffic is tracked under direct campaigns, not affiliates. |
| PPC Generic |  |  | Generic PPC traffic may be de-duplicated if it overlaps with in-house ads. |
| E-mail Advertising |  |  | |
| Display Advertising |  |  | |
| Direct Partnerships |  |  | |
| Price Comparison |  |  | |
| In House Publisher program |  |  | |
| Other Affiliate Networks |  |  | |