FitMyFoot US

About FitMyFoot

FitMyFoot creates custom-fit insoles and sandals using advanced 3D foot mapping technology. Our mission is to help people move better, feel better, and live better through personalized comfort and performance.

These guidelines ensure affiliates represent the FitMyFoot brand accurately and consistently across all channels.

Brand Voice & Messaging

Tone: Empowering, friendly, and knowledgeable.
Core Message: FitMyFoot delivers truly personalized comfort and support through custom-fit footwear designed for every individual.
Tagline (optional use): Step Into Comfort. Made Just for You.

Do’s

Emphasize comfort, performance, and customization.

Use positive, benefit-driven language.

Mention that products are made using 3D foot scanning technology.

Link directly to https://www.fitmyfoot.com.

Don’ts

Don’t use medical or health claims (e.g., “cures pain” or “treats conditions”).

Don’t use unapproved discount codes or altered brand names.

Don’t misrepresent FitMyFoot as a medical or prescription brand.

Logo & Visual Use

Approved Logo Versions:

Full-color logo (primary)

White or black logo for dark/light backgrounds

Logo Rules:

Do not stretch, crop, or alter colors.

Maintain clear space around the logo (at least the height of the “F”).

Use the logo on clean, uncluttered backgrounds.

Brand Colors

FitMyFoot Blue: #007AFF

FitMyFoot Dark Gray: #333333

FitMyFoot Light Gray: #F4F4F4

Accent White: #FFFFFF

Product & Image Use

Affiliates may use:

Official images and banners provided in the AWIN Creative Library.

Product photos from the FitMyFoot Media Kit or website (unaltered).

Do not create new graphics using the FitMyFoot logo without written approval.

Affiliate Support

If you need custom creatives, content approval, or have brand-related questions, please contact:
ted.caesar@fitmyfoot.com