Google Adwords, Bing Ads, retargeting, and similar PPC ads: Allowed. Brand Bidding is NOT permitted.
Google Shopping Ads: Allowed (No Brand Bidding)
Facebook Ads and similar social media ads: Not Allowed
Affiliate sites specifically targeting cashback, discount, coupons, etc: Not allowed
No erotic content
The commission is 5% and the cookie duration will be 20 days.
Content
Content - Allowed
Cashback - Not Allowed
Communities & User-Generated Content - Allowed
Comparison Engine - Allowed
Content Creators & Influencers - Allowed (no paid social ads)
Discount Code - Not Allowed
Editorial Content - Allowed
Lead Generation (Content) - Allowed
Loyalty - Not Allowed
Media Content - Allowed
Shopping Directory - Allowed
Virtual Incentives - Not Allowed
Display
Ad Networks -Allowed (must follow program rules; no paid social ads)
Contextual Targeting - Allowed
Direct Traffic - Allowed
Media Brokers - Not Allowed
Mobile Traffic - Allowed
Retargeting (Display) - Allowed
Social Traffic - Not Allowed (paid social ads not permitted)
Sub Networks - Not Allowed
Email
Newsletters - Allowed
Retargeting (Email) - Allowed
Search
(All PPC/Search activity is Allowed only until PMG runs its own Search Ads; No Brand Bidding at all times.)
Comparison Shopping Service (CSS) - Allowed, No Brand Bidding
Direct Linking - Allowed (until PMG runs Search Ads), No Brand Bidding
Domain Parking - Allowed (no use of brand/TM terms; No Brand Bidding)
Linking via Landing Pages - Allowed (until PMG runs Search Ads), No Brand Bidding
Mobile Search - Allowed (until PMG runs Search Ads), No Brand Bidding
Social Search - Not Allowed