All creative used on affiliate sites must be up to date and consistent with the guidelines produced by MORE TH>N. Any changes to creative & proposition messaging must be implemented within 24 hours. Where this is not possible the affiliate must cease to promote MORE TH>N until the appropriate changes can be made.
All affiliates must display the brand name in the correct manner both within their own properties and in any search ads; the brand should be capitalised and contain a chevron.
Creative assets will be provided to the affiliate sites and should not be hard coded as this will prevent automatic uploads of new assets from being implemented.