| If publishers promote you via PPC, will they be entitled to full commission? |  |  | Allowed on generic terms only (e.g. luxury diffusers, Italian home fragrance). Use of brand name ‘Bloomilu’ or misspellings is not permitted. |
| If publishers directly link to your website from search engines, will they receive full commission? | | | Direct linking is allowed for generic terms only. Direct linking on brand terms is prohibited. |
| If publishers use your brand name in their display URL, will they receive full commission? |  |  | |
| If publishers use your brand name in their paid search title and description, will they receive full commission? | | | |
| If publishers add your brand name into their negative keyword list, will they receive full commission? | | | Affiliates are encouraged to add ‘Bloomilu’ and variations as negatives to avoid bidding conflicts. |
| If publishers display their ads when your brand name or variations of your brand name are entered as search keywords, will they receive full commission? (e.g. vodafone, voda fone) | | | |
| If publishers display their ads when misspellings of your brand name are entered as search keywords will they receive full commission? (e.g. vodofone) | | | |
| If publishers display their ads when your brand name and another word are entered as search keywords, will they receive full commission? (e.g. Vodafone Mobile) | | | |
| Do you have a restricted group of publishers who can earn commission on sales generated by brand related terms? | | |
| For any agreed publisher paid search activity, will publishers be paid for sales generated from the following search engines? | | |
| Google | | | Allowed only for generic keywords. No brand term bidding. |
| Yahoo | | | Allowed only for generic keywords. No brand term bidding. |
| Bing | | | Allowed only for generic keywords. No brand term bidding. |
| Other | | | Allowed only for generic keywords. No brand term bidding. |
| Are there any specific search terms (keywords) where sales from publisher PPC ads will not be eligible to earn commission | | | Bloomilu, Bloomilu diffusers, Bloomilu fragrance, misspellings, or any brand + promo terms (e.g., 'Bloomilu discount' |
| If publishers place shopping ads on a search engine and link directly to your website, are they eligible to receive full commission? | | |
| If publishers place shopping ads on a search engine such as a Comparison Shopping Service (CSS), does this activity need to be tracked in a separate specific publisher account? | | | |
