| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | We de-duplicate against select in-house/paid channels to avoid double payment. Within Awin, last-click still applies among publishers. |
| PPC Brand | | | Brand search (e.g., ‘Eat This Much’, ‘ETM’, misspellings, brand + coupon) takes priority and is de-duplicated. Affiliates are not permitted to bid on brand terms. |
| PPC Generic |  |  | |
| E-mail Advertising | | | |
| Display Advertising | | | |
| Direct Partnerships | | | Sales attributed to a contracted direct partner outside Awin are de-duplicated. |
| Price Comparison | | | |
| In House Publisher program | | | |
| Other Affiliate Networks | | | |
