| If publishers promote you via PPC, will they be entitled to full commission? |  |  | Publishers may run SEM only on generic product keywords. Brand name or trademarks cannot be used. All campaigns must follow Google ads policies and our brand guidelines. Violations may lead to withheld commission. |
| If publishers directly link to your website from search engines, will they receive full commission? |  |  | |
| If publishers use your brand name in their display URL, will they receive full commission? |  |  | |
| If publishers use your brand name in their paid search title and description, will they receive full commission? |  |  | |
| If publishers add your brand name into their negative keyword list, will they receive full commission? |  |  | Publishers may add our brand as negative keywords to avoid bidding on it. All campaigns must follow Google ads policies and our brand guidelines. Violations may lead to withheld commission |
| If publishers display their ads when your brand name or variations of your brand name are entered as search keywords, will they receive full commission? (e.g. vodafone, voda fone) |  |  | |
| If publishers display their ads when misspellings of your brand name are entered as search keywords will they receive full commission? (e.g. vodofone) |  |  | |
| If publishers display their ads when your brand name and another word are entered as search keywords, will they receive full commission? (e.g. Vodafone Mobile) |  |  | |
| Do you have a restricted group of publishers who can earn commission on sales generated by brand related terms? |  |  |
| For any agreed publisher paid search activity, will publishers be paid for sales generated from the following search engines? |  |  |
| Google |  |  | Publishers may run SEM campaigns on Google. All campaigns must follow Google ads policies and our brand guidelines. Violations may lead to withheld commission |
| Yahoo |  |  | |
| Bing |  |  | Publishers may run SEM campaigns on Bing. All campaigns must follow Bing ads policies and our brand guidelines. Violations may lead to withheld commission |
| Other |  |  | |
| Are there any specific search terms (keywords) where sales from publisher PPC ads will not be eligible to earn commission |  |  | golf club boutique”, “golfclub-boutique”, “golfclub boutique luxury” |
| If publishers place shopping ads on a search engine and link directly to your website, are they eligible to receive full commission? |  |  |
| If publishers place shopping ads on a search engine such as a Comparison Shopping Service (CSS), does this activity need to be tracked in a separate specific publisher account? |  |  | |