ACTIVO Affiliate Programme (UK)

Maintaining the image and integrity of the ACTIVO brand is essential. By promoting ACTIVO products, you agree to follow the guidelines below, as well as the full ACTIVO Brand Guidelines for Affiliates PDF available in the Documents section of our AWIN profile.

Non-compliance may result in declined commissions, suspension, or removal from the programme.

Brand Name Usage

• Use the correct spelling: ACTIVO

• Do not use abbreviations, misspellings, or altered versions (e.g. “AK”, “Act1vo”)

• Do not reference “HEA Distribution” in any customer-facing content

Logos, Images & Creative Assets

• Approved assets only: Use official logos, product images, and banners provided via AWIN or approved by our team

• No modifications: Do not edit, stretch, recolour, distort, or place logos over busy or unauthorised backgrounds

• Professional display: Use high-resolution images that are clearly visible

• Use in context: ACTIVO branding must only appear in content that directly relates to ACTIVO products

Language, Tone & Messaging

• Tone: Fresh, modern, and inclusive – aimed at everyday music lovers seeking better sound and stylish, portable audio gear

• Suggested keywords: Portable, dynamic sound, everyday audio, lifestyle, connect, essential, high-resolution

• Claims must be factual: Avoid exaggeration or invented features – always use product copy consistent with activostyle.co.uk

Do not write your own specifications. Use only verified information from official sources.

Restricted Practices

• No misleading claims: All product messaging must be truthful and verifiable

• No inappropriate placements: Do not associate ACTIVO with offensive, unlawful, political, or unrelated content

• No PPC bidding: Bidding on ACTIVO brand terms, misspellings, or close variations in paid search is prohibited

• No domain misuse: Do not register or use typo-based or lookalike domain names

Legal & Disclosure Requirements

• Comply with all relevant UK advertising and consumer protection laws (e.g. ASA, CMA)

• Always disclose your affiliate relationship (e.g. “#ad”, “#affiliate”, “sponsored post”)