Fuzzball

Fuzzball Affiliate Programme – Terms & Conditions

These terms apply to all affiliates promoting Fuzzball via the AWIN network. By applying to or continuing in the programme, you agree to comply with the policies below. Breaches may result in commission being declined and/or removal from the programme.

1. Discounts & Voucher Codes

Only official discounts and voucher codes issued via AWIN may be used or promoted by affiliates.

Unauthorised code usage will result in the relevant commission being declined, regardless of whether the code was publicly promoted.

Expired vouchers must be removed from all platforms immediately upon expiry.

Discounts may be combined with cashback offers unless otherwise specified.

Affiliates may not promote discounts as stackable unless explicitly approved by Fuzzball.

2. Commission Structure

Commission details are outlined in the programme overview on AWIN.

Fuzzball validates all orders and reserves the right to withhold commission if these terms are breached.

3. Bulk Orders & Wholesale

Fuzzball reserves the right to decline commission on bulk or wholesale orders, including but not limited to:

Multiple trial boxes to the same address or user

Orders that appear to be for resale, catteries, or breeder use

All commissions are subject to manual validation.

4. PPC & SEO Policy

Strict no-bidding policy applies:

Affiliates may not bid on “Fuzzball” or any variation/misspelling (e.g. “Fuzball”, “Fuzz Ball”).

Bidding on brand+generic terms (e.g. “Fuzzball cat food”, “Fuzzball subscription”) is prohibited.

Affiliates may not bid on generic search terms where Fuzzball appears in the top 3 natural (organic) listings.

To avoid broad match conflicts, affiliates must include restricted terms as negative keywords in all PPC campaigns promoting Fuzzball.

Display URLs must not use fuzzball.club or any domain owned by Fuzzball without written permission.

Violations of the PPC policy will result in immediate removal from the programme and forfeiture of any outstanding commissions.

5. Domain & Brand Use

Affiliates may not register domains that include “Fuzzball” or close variants without prior written permission.

Any domain infringing on this rule will result in commission clawback and a request for domain transfer or removal.

6. Comparison Shopping Services (CSS)

Affiliates are not permitted to use Comparison Shopping Services (CSS) platforms to promote Fuzzball.

Any affiliate found listing Fuzzball via CSS will have commissions declined and may be removed from the programme.

7. Creative Assets

All official banners, logos, and assets are provided via AWIN.

Affiliates are requested not to hard code banners into their sites. This ensures any updates made to the creative within AWIN will automatically take effect.

Fuzzball provides new creatives on an ad hoc basis, particularly for new campaigns and promotions.

8. Legal Compliance

Affiliates must comply with all applicable advertising, consumer protection, and disclosure regulations, including ASA and CMA guidelines in the UK.

Proper disclosure of affiliate relationships (e.g. #ad or “affiliate link”) is required in all published content.

Fuzzball is not liable for any claims made in affiliate content and reserves the right to request removal of non-compliant material.

9. Notice & Enforcement

Affiliates must respond to any compliance request (e.g. remove expired codes, fix misleading copy) within 7 UK working days.

Fuzzball reserves the right to suspend or remove affiliates immediately in cases of:

Unauthorised voucher use

Brand or PPC bidding violations

CSS use

Domain misuse

Fraudulent, bulk, or misleading behaviour
 

Fuzzball uses de-duplication to ensure commission is only awarded when an affiliate directly drives the sale. Sales will not be eligible for commission if they are:

Attributed to another paid advertising channel (e.g. Google Ads, Meta Ads, TikTok Ads)

Result of retargeting, email marketing, or other Fuzzball-owned campaigns

Completed after the user returns to the site via a non-affiliate channel before converting

In cases of conflicting tracking, a last-click attribution model will apply. Fuzzball reserves the right to validate, review, and adjust commissions accordingly to maintain fair and accurate attribution.

11. Contact & Support

For questions or assistance, please contact us via the AWIN message centre. We’re here to support your success in the programme.
 

12. Breach of Terms

Fuzzball reserves the right to withhold commission payments to any affiliate found to be in breach of these terms. Repeated or serious breaches may result in immediate suspension or permanent removal from the programme.