| What promotional types of publisher are allowed to work on your programme? |
| Cashback |  |  | |
| Content |  |  | |
| Discount Code |  |  | |
| Email |  |  | Require pre-approval to ensure quality and avoid spammy lists |
| Loyalty |  |  | |
| Search |  |  | |
| Behavioural Retargeting |  |  | |
| Media Brokers |  |  | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age restricted products. |  |  | Affiliates must not promote via adult, gambling, or controversial content. No brand bidding, fake discounts, misleading claims, or traffic outside England/Wales. No use of our brand in domains or social media. Email must be pre-approved. |