| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | |
| PPC Brand |  |  | |
| PPC Generic |  |  | With guidelines. Add negative brand keywords; define bidding terms |
| Email Advertising |  |  | With approval. Approve content and ensure compliance |
| Display Advertising |  |  | Selectively. Maintain brand aesthetic and quality control |
| Direct Partnerships |  |  | |
| Price Comparison |  |  | Not allowed. |
| In House Publisher Programme |  |  | |
| Other Affiliate Networks |  |  | |