Tinytography US

Please click here to add your branding guidelines. If you doTinytography Brand Guidelines

Version 1.0 | May 2025

1. Brand Overview

Tinytography is a modern baby photography service designed for today’s parents. We transform home-taken baby pictures into professionally styled digital portraits — all with no studio visit needed.

Using a combination of human creativity and AI magic, Tinytography brings peace of mind, affordability, and artistry to parents who want to cherish their newborn memories without the stress or high costs of traditional photography.

2. Our Audience

Our primary audience is:

• First-time and new parents, aged 25–40
• Based in the UK, USA, Europe, and UAE
• Looking for affordable, stress-free, and stylish newborn photography
• Typically overwhelmed and time-poor, valuing simplicity, convenience, and quality results

3. Tone of Voice

Tinytography speaks like a trusted friend — friendly, sociable, reassuring, and emotionally relevant. We communicate with clarity, compassion, and a little charm, always keeping the parent’s emotional journey at heart.

Key traits of our tone:

• Empathetic (we understand the overwhelm of new parenthood)
• Reassuring (we make things easy and stress-free)
• Down-to-earth (clear, human language – no jargon)
• Stylish and playful (modern, light tone without being overly cutesy)

Example phrases:

• “Snap the moment. We’ll style the memory.”
• “Too tired for a shoot? No problem – just upload and we’ll take care of the rest.”
• “Because your baby’s first portraits should be beautiful — not stressful.”

4. Visual Identity

Fonts

• Primary Typeface: Nunito
  • Use for all digital and print marketing materials
  • We recommend:
    • Bold for headings
    • Regular or Light for body copy
    • All caps reserved for short CTAs or subhead highlights only

Text Colour

• Main Text Colour: #41414A

Colour Palette

 not have branding guidelines, enter 'No branding guidelines.'