Toms Holidays is a trusted, family-run holiday provider offering self-catering accommodation on the beautiful Cornish coast. Our brand speaks to families and middle-aged couples looking for memorable, stress-free getaways where comfort, convenience, and natural beauty come together.
When promoting Toms Holidays, please ensure all messaging aligns with our brand values:
Family-Friendly & Welcoming: Position Toms Holidays as the perfect choice for families and couples seeking a relaxed, safe, and enjoyable environment.
Authentic & Personal: Emphasize our heritage as a family-run business, highlighting genuine hospitality and care.
Relaxation & Connection: Showcase the peaceful coastal setting, ideal for quality time with loved ones and recharging away from busy everyday life.
Quality & Comfort: Stress our well-maintained, self-catering accommodations designed for comfort and convenience.
Do’s:
Use clear, warm, and inviting language.
Highlight benefits for families (space, location, ease) and couples (tranquility, scenery, comfort).
Feature imagery of the Cornish coastline, beaches, and family/couple activities.
Don’ts:
Avoid discount-driven or overly salesy language that conflicts with our premium, trustworthy image.
Do not misrepresent facilities, amenities, or availability.
By following these guidelines, you’ll help us maintain a consistent and compelling brand presence that resonates with our audience and builds long-term trust.