Timo & Violet Affiliate Branding Guidelines
We’re thrilled to welcome you to the Timo & Violet affiliate community. To ensure our brand is represented with clarity and consistency across all platforms, please follow the guidelines below when promoting our products.
Brand Voice & Messaging
Tone: Elegant, warm, poetic, and thoughtful. Avoid overly casual or promotional language.
Key Themes: Sustainability, heirloom quality, artistic design, slow living, modern motherhood, thoughtful gifting.
Example Phrases to Use:
“Heirloom-quality pieces for the modern child”
“Hand-illustrated prints inspired by nature and nostalgia”
“Sustainably made, beautifully gifted”
“Elevated essentials for children and the home”
Do’s
Use our official brand name: Timo & Violet (always with an ampersand)
Highlight our core values: organic, sustainable, artistic, personalized, B Corp certified
Focus on bestselling categories: monogrammed baby blankets, organic layette sets, illustrated nursery décor, curated gift bundles
Use approved banners, product images, and lifestyle photos provided in the ShareASale creative library
Link to high-converting collection pages (e.g. New Arrivals, Bestsellers, Gifts)
Don’ts
Do not alter our logo, product images, or fonts
Do not use discount language unless part of an official promotion
Do not use unapproved copy or misrepresent product benefits
Do not place Timo & Violet ads on coupon, cashback, or adult-content sites
Questions or Requests?
We’re happy to help! Contact us at sales@timoandviolet.com for additional assets, custom links, or exclusive collaborations.
