Terms and conditions of participation
In addition to the general terms and conditions of participation of the affiliate network, the following terms and conditions of participation apply to the maxizoo.ie affiliate programme of Fressnapf Tiernahrungs GmbH:
1. The Domain Holder uses the words and terms „maxizoo.ie“, „Maxi Zoo“, any other term formed with the word "Maxi Zoo" (no matter in which spelling) or a specific reference to the brand and business name "Maxi Zoo" on its registered website exclusively for content integration. SEO abuse (e.g. excessive use of the terms Maxi Zoo / Maxi-Zoo-Online-Shop in meta tags or similar) is not permitted.
In the context of search engine marketing via providers such as Google AdWords, Google Product Search, Yahoo, Bing, etc., the domain owner takes into account the following points:
- no booking of keywords such as „Maxi Zoo “, maxizoo.ie“ or similar spellings (including misspellings)
- no booking of an ad URL containing „maxizoo.ie“
- no direct redirection to maxizoo.ie
- no use of the brand name „Maxi Zoo“ within the ads
- Inclusion of the following negative keywords when booking ads, in order to prevent delivery of the ads using „broad match“ keywords
- AniOne, MultiFit, PetBalance Medica, PREMIERE, PetBalance, Real Nature, Bioplan, Select Gold, MORE4, fit + fun, Moments
The SEM guidelines remain effective despite the Google brand protection relaxation and are therefore binding to comply with. In case of non-compliance with the listed SEM guidelines, Maxi Zoo reserves the right not to remunerate the orders generated via the partner who has violated the guidelines.
2. Links and advertising material from Maxi Zoo may only be placed on the website whose address (domain) was specified as part of the registration. Other websites on which advertising material is to be placed must also be registered for the partner programme. Maxi Zoo advertising material may only be passed on to sub-partners or other third parties with the prior written consent of Maxi Zoo / Fressnapf Tiernahrungs GmbH. The aforementioned consent is required in particular for the inclusion of advertising material in newsletters and for advertising for one's own website on the website of a third party or in other media using the aforementioned materials or by reference to Maxi Zoo. In any case, it must be ensured that the website or advertising is not perceived as a Maxi Zoo website or as advertising placed by Maxi Zoo. The site operator shall visibly integrate the Maxi Zoo advertising material and links on his website. Cookie dropping is explicitly prohibited. The passing on as well as the adaptation of advertising media without prior consent will lead to the exclusion of the programme.
By agreeing to the terms and conditions, the site operator undertakes that advertising will NOT be placed on websites which
- do not contain content that is acceptable under animal protection law
- contain content that glorifies violence, is sexist, racist, pornographic, national socialist, harmful to young people, obscene or derogatory
- contain discriminatory, insulting or defamatory statements with regard to race, gender, religion, nationality, disability, sexual orientation or age
- violate Irish law
- are not written in the English language - represent an online shop in direct competition with Maxi Zoo
3. The site operator ensures that there is no risk of confusion with the Maxi Zoo website and undertakes to comply with all applicable regulations for the website and services offered via the website, including the TMG and the BDSG.
4. By agreeing to the terms and conditions it is confirmed not to make or accept offers on behalf of Maxi Zoo or to represent Maxi Zoo. Acting as a sales representative or commission agent of Maxi Zoo is prohibited and it must be ensured that the design of the website does not create such an impression. Statements to third parties that give such an impression are also prohibited.
5. Any infringement of the rights of Maxi Zoo or third parties (e.g. copyrights and industrial property rights) due to the design of a participating website must be avoided.
6 All actions that impair the functionality of the Maxi Zoo software or system must be refrained from. In the event of damage caused to Maxi Zoo by actions for which the Affiliate Partner is responsible, the liability of the website operator is in the event of damage caused to Maxi Zoo by actions for which the Affiliate Partner is responsible, the Website Operator's liability shall be limited to typically foreseeable damage, but not more than the amount of the monthly turnover.
7. Maxi Zoo is to be indemnified against any claims made by third parties against Maxi Zoo and all costs incurred in connection with the defence against such claims, which are in connection with the establishment, operation or maintenance as well as the content of the Partner Site for which the Site Operator is responsible. The same applies to claims made by third parties against Maxi Zoo on the basis of a violation of applicable legal provisions for which the Site Operator is responsible.
8. The affiliate partner receives a commission of 8% of the net sales* generated via the advertising material integrated on the domain owner's page in the Maxi Zoo online shop. A premium fee can be agreed individually depending on the performance provided. Covering the domain holder's or website operator's own needs via the customer's advertising media is prohibited and will not be taken into account in the remuneration.
9. Maxi Zoo reserves the right to take further legal action in the event of a breach of these provisions. Any breach of these provisions that is not merely insignificant will result in immediate exclusion from the partner programme. Maxi Zoo reserves the right to assert further legal claims.
10. The participant in the Maxi Zoo Affiliate Programme is at least 18 years old and has full legal capacity.
11. Maxi Zoo reserves the right to make changes to the contract at any time. The affiliate partner will be informed of any changes to these GTC by e-mail. If the affiliate does not object to the new GTC, they are deemed to have been tacitly accepted. If the Affiliate Partner does not agree with the changes made, it may terminate the cooperation at any time. The same applies to Maxi Zoo if the changes are not implemented by the Affiliate Partner.
12. All information provided within the context of the affiliate programme is to be treated confidentially. This applies in particular to all legal, business and billing information.
13. Severability clause Should individual points of the GTC prove to be invalid or unenforceable in whole or in part or become invalid or unenforceable after conclusion of the contract, the remaining terms and conditions and the validity as a whole shall remain unaffected. The invalid or unenforceable provision shall be replaced by the valid and enforceable provision that comes as close as possible to the meaning and purpose of the correct provision.
* after these have been adjusted for cancellations, returns, shipping and service costs and the goods have been paid for in full.
