Branding GuidelinesKeeping a balance between a high premium brand, but enjoy some cheeky/witty moments with your content.
Brand Name & Logo Usage
• Always refer to the brand as “BullFit” (not Bull Fit, BULLFIT, etc.).
• Use only the official BullFit logos provided. Do not modify, distort, or recolor the logo.
• Maintain proper spacing around the logo to ensure visibility and legibility.
• Logos should not be placed over busy backgrounds that make them hard to see.
Brand Voice & Messaging
• BullFit is a high-performance fitness brand. Use an energetic, motivational, and professional tone. Be authentic, welcoming, reliable, fun, capable, and witty.
• Do not make exaggerated or false claims about BullFit products.
• Always focus on strength, endurance, and a no-excuses mentality in your messaging.
Approved & Prohibited Content
Approved Topics:
• Product benefits, reviews, and personal experiences.
• Fitness tips, workout guides, and motivation.
• Special promotions and discounts provided by BullFit.
Prohibited Topics:
• Misleading health claims or promises of guaranteed results.
• Negative comparisons with competitors.
• Offensive, discriminatory, or inappropriate content.
• Political or controversial content unrelated to fitness.
Social Media & Hashtags
• Use official brand hashtags: #BullFit
• Tag BullFit’s official accounts in posts.
• Do not create social media accounts that impersonate BullFit.
Affiliate Link Usage
• Only use the unique affiliate links provided to you.
• Do not use paid ads (e.g., Google Ads, Facebook Ads) that compete with BullFit’s official ads.
• Do not spam or engage in deceptive marketing tactics.
Product Images & Video Content
• Use only high-quality images that align with BullFit’s branding.
• Avoid blurry, poorly lit, or misleading product images.
• Videos should be dynamic, engaging, and fitness-focused.
Compliance & Violations
• Affiliates who fail to follow these guidelines may be subject to removal from the program.
• For any questions, reach out to BullFit’s affiliate support team.
