| If publishers promote you via PPC, will they be entitled to full commission? |  |  | |
| If publishers directly link to your website from search engines, will they receive full commission? | | | |
| If publishers use your brand name in their display URL, will they receive full commission? | | | |
| If publishers use your brand name in their paid search title and description, will they receive full commission? | | | |
| If publishers add your brand name into their negative keyword list, will they receive full commission? | | | |
| If publishers display their ads when your brand name or variations of your brand name are entered as search keywords, will they receive full commission? (e.g. vodafone, voda fone) | | | |
| If publishers display their ads when misspellings of your brand name are entered as search keywords will they receive full commission? (e.g. vodofone) | | | |
| If publishers display their ads when your brand name and another word are entered as search keywords, will they receive full commission? (e.g. Vodafone Mobile) | | | |
| Do you have a restricted group of publishers who can earn commission on sales generated by brand related terms? |  |  | Only approved publishers may earn commission on sales from brand-related terms. Prior approval is required, and all PPC and branding guidelines must be followed. Unauthorised brand bidding is strictly prohibited to protect our brand and advertising strate |
| For any agreed publisher paid search activity, will publishers be paid for sales generated from the following search engines? | | | Publishers may earn commission on agreed paid search activity but must follow our PPC guidelines. Brand bidding is prohibited. Generic keyword bidding is allowed. Prior approval is required for Google, Bing, Yahoo, and other search engines. |
| Google | | | |
| Yahoo | | | |
| Bing | | | |
| Other | | | Paid search on other search engines is allowed for generic keywords only. Brand bidding is strictly prohibited. Affiliates must receive prior approval and comply with our PPC and branding guidelines to qualify for commission. |
| Are there any specific search terms (keywords) where sales from publisher PPC ads will not be eligible to earn commission | | | Sales from PPC ads won’t earn commission if they result from bidding on our brand name, misspellings, or trademarked terms. Generic keyword bidding is allowed, but brand-related terms must be negative matched. Prior approval is required for PPC activity. |
| If publishers place shopping ads on a search engine and link directly to your website, are they eligible to receive full commission? | | | |
| If publishers place shopping ads on a search engine such as a Comparison Shopping Service (CSS), does this activity need to be tracked in a separate specific publisher account? | | | |
