**LampStation Affiliate Program - Branding Terms and Conditions**
The following Branding Terms and Conditions are designed to ensure that all affiliates operate within LampStation's guidelines and maintain the integrity of our brand while promoting our products. These guidelines are critical to maintaining consistency and trust with our customers and ensuring compliance with legal standards. By participating in the LampStation Affiliate Program on the Awin platform, you agree to these terms.
**1\. Use of LampStation’s Branding and Trademarks:** Affiliates are allowed to use LampStation's official logos, product images, and other branding materials only as provided by us through the Awin platform or upon explicit request. Any other use of our logos, trademarks, or brand assets is prohibited unless specifically authorized by LampStation in writing.
* You may not alter, edit, or distort any images or logos that we provide.
* The LampStation logo should always be used in its original form and should not be combined with other logos or text to create new visual elements.
**2\. Brand Consistency:** Affiliates must use our brand assets in a way that maintains consistency with the LampStation identity. This includes ensuring that all promotional materials reflect our values of quality, professionalism, and innovation. Promotional content must present LampStation products and services in an accurate and positive light.
* When creating content or advertisements, ensure the product information is accurate and up to date.
* Do not misrepresent our products or brand in any way, and avoid any content that could damage our reputation or customer trust.
**3\. Advertising Guidelines:** While promoting LampStation’s products, you must adhere to the following advertising guidelines to ensure the integrity of our brand:
* **Prohibited Content:** Affiliates must not engage in advertising that could be considered misleading, defamatory, discriminatory, or offensive. Ads should not promote illegal activities or products, nor should they contain explicit content.
* **Ad Placement:** Affiliates may not place LampStation ads on websites or platforms that promote content related to violence, illegal activities, or any other form of inappropriate behavior.
* **Paid Media Restrictions:** You are prohibited from bidding on branded keywords or using LampStation's trademarks in paid search advertising campaigns (e.g., Google Ads) without prior written permission from LampStation. This includes using our name or any variation of our name in search engine ads.
* **Content Usage:** You must not use LampStation’s brand assets in email marketing campaigns or social media ads that involve unsolicited promotional messages (spam). Only use our branding on approved, targeted campaigns that align with our guidelines.
**4\. Social Media Guidelines:** If you promote LampStation on social media platforms, you must follow these guidelines:
* **Hashtags and Mentions:** When promoting LampStation products, you may use relevant hashtags and mention our official social media handles. However, you must not create social media handles that are similar to or could be confused with LampStation’s official accounts.
* **Content Integrity:** Any content shared on social media must be honest, respectful, and non-deceptive. Posts should not present LampStation in a negative or false light.
**5\. Copywriting and Messaging:** When creating promotional copy, affiliates should use clear, concise, and accurate descriptions of LampStation products. Any claims made about our products should be substantiated with accurate product information. Do not exaggerate product benefits or make unverified claims.
* Do not claim that LampStation’s products are superior to competitors unless it is a verifiable fact.
* Always include appropriate disclaimers if required by law or platform guidelines, especially for promotions, discounts, or offers.
**6\. Prohibited Practices:** Affiliates are prohibited from engaging in any of the following practices in connection with the promotion of LampStation products:
* **Misleading Advertising:** Affiliates must not create false or misleading advertisements that misrepresent LampStation’s products or services.
* **Impersonation:** Affiliates should never impersonate LampStation or any of its employees in their promotional materials or communications with customers.
* **Brand Name Manipulation:** Affiliates cannot register domain names, subdomains, or social media accounts that include the LampStation name or any of our trademarks without prior written approval.
**7\. Affiliate Responsibilities:** Affiliates are responsible for ensuring that any advertisements, promotions, or marketing campaigns they create or place in the public domain adhere to the terms outlined in this Branding Terms and Conditions document. Failure to comply may result in removal from the LampStation Affiliate Program and the forfeiture of any earned commissions.
**8\. Monitoring and Compliance:** LampStation reserves the right to monitor affiliate activity to ensure that all marketing and branding efforts are compliant with these terms. We may request changes to any promotional content that does not align with our branding standards. Non-compliance with these terms may result in immediate termination from the program.
**9\. Modifications:** LampStation reserves the right to update or modify these Branding Terms and Conditions at any time. Affiliates will be notified of significant changes, and continued participation in the program after such changes will signify acceptance of the new terms.
By participating in the LampStation Affiliate Program, you agree to follow these Branding Terms and Conditions and help maintain the quality, integrity, and success of our brand. We value our partnerships and are excited to work with affiliates who understand the importance of upholding LampStation’s standards.
