Giftomory Branding Guidelines
Brand Name & Tagline:
- Brand Name: Giftomory
- Taglines:
- "Personalized Gifts, Lasting Memories"
- "Gift it to yourself or someone else"
Brand Identity & Vision:
- Giftomory is dedicated to offering high-quality, personalized gifts that turn moments into lasting memories.
- Our brand embodies warmth, thoughtfulness, and uniqueness, catering to customers who value meaningful gifts.
Logo Usage:
- The Giftomory logo should always be used in its original proportions and colors.
- Avoid distortion, rotation, or excessive modifications that alter brand recognition.
Color Palette:
- White - #fcfcfc
- Deep Purple - #530be8
- Vibrant Violet - #8a1fce
- Rich Magenta - #c233b5
- Warm Pink - #fa489c
Typography:
- Use clean, modern, and elegant fonts. Serif and script fonts are preferred for emotional appeal, while sans-serif fonts ensure readability in digital formats.
Tone & Messaging:
- Our brand voice is warm, friendly, and inspiring.
- We emphasize storytelling, nostalgia, and the emotional value of gifts.
- Messages should always reflect sincerity, joy, and connection.
Imagery & Design Elements:
- High-quality, emotion-driven visuals that showcase personalized products in real-life gifting scenarios.
- Clean, aesthetically pleasing backgrounds that highlight the uniqueness of the product.
Social Media & Marketing:
- Social media posts align with the brand’s warm and engaging tone.
- Content should encourage interaction and storytelling, with a focus on personal experiences and customer stories
