| If publishers promote you via PPC, will they be entitled to full commission? |  |  | Vendors can only bid on non-brand search terms, any brand terms or misspellings will be considered non-compliant and non-commissionable. The list of non compliant terms is at the discretion of the advertiser and their Agents. |
| If publishers directly link to your website from search engines, will they receive full commission? |  |  | |
| If publishers use your brand name in their display URL, will they receive full commission? | | | |
| If publishers use your brand name in their paid search title and description, will they receive full commission? | | | |
| If publishers add your brand name into their negative keyword list, will they receive full commission? | | | We expect all affiliates using paid search to negative match the brand name(s), misspellings or acronyms associated with A Place For Mom and the other brands owned and operated by A Place For Mom. |
| If publishers display their ads when your brand name or variations of your brand name are entered as search keywords, will they receive full commission? (e.g. vodafone, voda fone) | | | |
| If publishers display their ads when misspellings of your brand name are entered as search keywords will they receive full commission? (e.g. vodofone) | | | |
| If publishers display their ads when your brand name and another word are entered as search keywords, will they receive full commission? (e.g. Vodafone Mobile) | | | |
| Do you have a restricted group of publishers who can earn commission on sales generated by brand related terms? | | |
| For any agreed publisher paid search activity, will publishers be paid for sales generated from the following search engines? | | |
| Google | | | The above requirements exist with every search engine available. |
| Yahoo | | | The above requirements exist with every search engine available. |
| Bing | | | The above requirements exist with every search engine available. |
| Other | | | The above requirements exist with every search engine available. |
| Are there any specific search terms (keywords) where sales from publisher PPC ads will not be eligible to earn commission | | | APlaceForMom, A Place For Mom, APFM, ADD OTHER BRANDS THAT ARE INELIGIBLE. |
| If publishers place shopping ads on a search engine and link directly to your website, are they eligible to receive full commission? | | |
| If publishers place shopping ads on a search engine such as a Comparison Shopping Service (CSS), does this activity need to be tracked in a separate specific publisher account? | | | |
