Affiliates must adhere to the following branding guidelines when promoting Cornish Sea Salt:
1. Brand Identity
- The Cornish Sea Salt logo, colours, and fonts must be used as provided.
- Do not alter, stretch, recolour, or modify the logo in any way.
2. Approved Marketing Assets
- Affiliates must use official banners, images, and product descriptions provided via AWIN or Cornish Sea Salt.
- Any custom-created content must align with the brand's tone and aesthetic.
3. Brand Messaging
- Cornish Sea Salt is a premium, sustainably harvested sea salt from Cornwall.
- Messaging should focus on quality, natural flavour enhancement, and sustainability.
- Do not misrepresent the product (e.g., making health claims or false endorsements).
4. Prohibited Uses
- Do not use Cornish Sea Salt branding in a misleading or deceptive way.
- Do not associate the brand with unrelated or inappropriate content.
- No use of Cornish Sea Salt’s branding in pay-per-click (PPC) ads without approval.
For further guidance or access to official assets, please contact Cornish Sea Salt’s Affiliate Team via the contact details attached to the program.
