Terms and Conditions
The following terms relate to activities through paid sponsorship listings for all search engines and are relevant to the terms listed below under ‘Advertiser Brand Terms’.
The following activities are not allowed on the programme:
- bidding on exact match brand terms
- bidding on misspelling of brand terms
- bidding on variations of the brand terms
- direct linking
- broad matching on brand terms
Publishers must not display the advertiser’s brand name in the Display URL, Title & Ad Copy.
Advertiser Brand Terms
The Search Guidelines / Restrictions are based on but not limited to the following:
Brand term examples (but not limited to):
- joe brown
- joe browns
- joebrown
- joebrowns
- jo brown
- jo browns
- jobrown
- jobrowns
- joe browne
- joe brownes
- [above brand terms]
- [Above brand terms] voucher code
- [Above brand terms] voucher
- [Above brand terms] discount
- [Above brand terms] discount code
- [Above brand terms] outlet
- [Above brand terms] sale
- [Above brand terms] + category. E.g. joe brown dresses
and any different combinations and capitalisations.
PPC Restrictions
Joe Browns reserves the right to request search term reports and insights from publishers.
Voucher Codes
Joe Browns currently work with a limited number of voucher code publishers.
Publishers are advised to only post voucher codes given to them directly by the merchant or codes listed as generic codes on the AWIN interface.
Using unauthorised voucher codes will mean your commission will be declined. Promotion of expired or false codes could result in commissions being cancelled and suspension from the programme.
