| What promotional types of publishers are allowed to work on your program? |
| Cashback |  |  | |
| Content |  |  | |
| Coupon Code |  |  | |
| E-mail |  |  | |
| Loyalty |  |  | |
| Search |  |  | |
| Behavioural Retargeting |  |  | |
| Media Brokers |  |  | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age-restricted products. |  |  | Yes. We prohibit promotion on sites with adult or illegal content. A strict no-brand bidding PPC policy is enforced. Only approved voucher codes may be used. Publishers must not impersonate our brand & must use #ad disclosures per Ad Standards Canada. |