### **Preworn Wholesale Awin Publisher Terms and Conditions: Brand Guidelines**
These terms apply to all publishers participating in the Preworn Wholesale affiliate programme on AWIN. By joining the programme, you agree to adhere to the following terms:
#### **1\. Brand Guidelines**
1.1. Publishers must present Preworn Wholesale in a professional, ethical, and accurate manner.
1.2. Preworn Wholesale must not be misrepresented, including pricing, product availability, or promotions.
1.3. Use of Preworn Wholesale branding, logos, and marketing materials must be consistent with brand guidelines provided upon request.
#### **2\. Paid Search Policy**
2.1. Direct linking to PrewornWholesale.com from paid search ads is prohibited.
2.2. Bidding on Preworn Wholesale trademarks or variations (e.g., "Pre Worn Wholesale," "Pre-Worn Wholesale") is strictly forbidden.
2.3. Negative keyword lists must include brand-related terms to prevent unapproved bidding.
2.4. Any breach of this policy may result in immediate removal from the affiliate programme.
#### **3\. Email Marketing**
3.1. Email promotions featuring Preworn Wholesale must be pre-approved.
3.2. Publishers must ensure that all email recipients have provided explicit consent to receive marketing emails in compliance with UK GDPR and PECR regulations.
3.3. Spam or unsolicited emails using Preworn Wholesale promotions will result in immediate removal from the programme.
#### **4\. Discount Codes & Promotions**
4.1. Publishers may only promote discount codes and promotions that are explicitly provided or approved by Preworn Wholesale.
4.2. Use of unauthorised or expired discount codes is prohibited.
4.3. Cashback or voucher sites must display accurate promotional details, including expiry dates.
#### **5\. Content Use**
5.1. Publishers must not copy or replicate Preworn Wholesale website content, including images, product descriptions, or listings, without prior written approval.
5.2. Any content created for promotion must align with Preworn Wholesale’s tone of voice and brand ethos.
#### **6\. Social Media Promotion**
6.1. Publishers must tag @PrewornWholesale (or the relevant handle) and use designated hashtags when promoting on social media.
6.2. Promotions on social media must comply with platform policies and include clear affiliate disclosures (e.g., #Ad, #Affiliate).
6.3. Misleading or deceptive practices in social media posts are strictly prohibited.
#### **7\. Cookie Duration**
The cookie duration for the Preworn Wholesale affiliate programme is **30 days**. Commissions will be attributed to the last referring publisher within this period.
#### **8\. Prohibited Activities**
Publishers are prohibited from:
* Using spam or black-hat SEO techniques to generate traffic.
* Promoting illegal or inappropriate content in association with Preworn Wholesale.
* Violating AWIN’s or Preworn Wholesale’s terms of service.
#### **9\. Commission Reversals**
Preworn Wholesale reserves the right to reverse commissions under the following circumstances:
* Orders are cancelled or refunded.
* Fraudulent or duplicate orders are detected.
* Publishers breach any terms outlined in this agreement.
#### **10\. Termination**
10.1. Preworn Wholesale reserves the right to terminate any publisher’s participation in the affiliate programme at any time for breach of terms or for actions that may harm the brand.
10.2. Publishers may terminate their participation by notifying AWIN or Preworn Wholesale directly.
#### **11\. Liability**
Preworn Wholesale is not liable for:
* Any technical errors or interruptions in the affiliate programme.
* Losses incurred by publishers due to delayed payments or tracking issues.
#### **12\. Updates to Terms**
Preworn Wholesale reserves the right to update these terms and conditions at any time. Publishers will be notified of changes via AWIN communications.
By promoting PrewornWholesale.com through AWIN, you acknowledge that you have read, understood, and agreed to these terms.
For any queries or approvals, please contact the Preworn Wholesale affiliate team via AWIN.