| What promotional types of publishers are allowed to work on your program? |
| Cashback |  |  | blogs, influencers, review sites, parenting content |
| Content | | | |
| Coupon Code | | | only approved partners |
| E-mail | | | must follow CAN-SPAM/GDPR and be pre-approved |
| Loyalty | | | |
| Search | | | but only for non-branded terms and with prior approval. |
| Behavioural Retargeting | | | case by case |
| Media Brokers |  |  | |
| Are there any other restrictions that publishers need to consider? For example promoting adult content or age-restricted products. | | | No promoting adult, violent, political, gambling, alcohol, tobacco, or age-restricted products with Jool Baby. No misleading/fear-based claims. No unauthorized use of Jool Baby assets or brand in ads. No cookie stuffing, hidden tracking, or paywall deals |
