Partner agrees not to bid on any keyword in Pay per Click Search Engines (PPCSEs)
that is a Merchant trademark (derivation of a trademark or any other word or term
likely to confuse its affiliation with Merchant). Some examples
of these keywords include, but are not limited to:
Bake Me A Wish!, Bake Me A Wish, bakemeawish.com, www.bakemeawish.com,
bake me a wish.com, bake a wish, bake a wish.com
Merchant may, at its sole discretion, modify this list from time to time to include any other
word or phrase.
Failure to comply with this Section may result in suspension or termination from the Merchant's
affiliate program. If placed on suspension, Partner will be prohibited from participating in the
For a minimum of 14 days, the merchant's Affiliate Program will be ineligible to receive any
commissions on the sales generated during the suspension period. After the initial
suspension period, and if in complete compliance with this Agreement and the Engagement, Partners can opt back into the Merchant's Affiliate Program once
in complete compliance with this Section. A second violation of this Section may result in
permanent termination from the Merchant's affiliate program. Merchant’s failure to terminate or otherwise discipline an Affiliate for violations shall not be an implicit acceptance of the Affiliate’s action or a waiver of the Merchant’s right to seek recourse for past or future violations thereafter.
