| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | De-duplication applies where Awin tracking overlaps with brand-owned paid media or internal campaigns. |
| PPC Brand | | | Sales from brand-name PPC campaigns are de-duplicated to protect internal search activity. |
| PPC Generic |  |  | |
| Email Advertising | | | De-duplicated against Natures Zest’s own CRM and newsletter campaigns. |
| Display Advertising | | | De-duplicated where impressions or clicks come from paid display managed directly by Natures Zest. |
| Direct Partnerships | | | Internal partnerships and influencer campaigns outside Awin are excluded from affiliate credit. |
| Price Comparison | | | De-duplicated where sales originate from Natures Zest’s direct CSS or Shopping activity. |
| In House Publisher Programme | | | |
| Other Affiliate Networks | | | De-duplicated to prevent double-commissioning if cross-network tracking is active. |
