Search & brand bidding – No bidding on Kaspersky trademark terms, domain names or common misspellings in paid search or other biddable media without explicit written approval. No use of Kaspersky trademark terms in display URLs for paid ads. Offending publishers risk all sales being cancelled and removal from all Kaspersky programs globally.
Direct linking (Use of Display URL)
No
Prohibited Web Site Domain Keywords / Prohibited Web Site URL Keywords
Not to engage in typo-squatting, or own a typo domain. Domain names must not include or use misspellings of either "kaspersky" or "kasperskylabs" e.g. www.kasperskylab.com. Misspellings of domains include those with missing characters, extra characters, wrong character sequences, and where the wrong key is pressed, e.g. www.kapersky.dk etc. Not to own a domain which includes a Kaspersky trademark or registered trademark. Domains containing the registered trademark "Kaspersky" are strictly prohibited. Not to use sites under construction, sites that show or cause any type of error, doorway pages, sites or pages with automatic redirects. Not to operate or utilize a website, or email a link to a website, which contains or promotes the following types of content: libelous, defamatory, obscene, abusive, violent, bigoted, hate-related, illegal, cracking, hacking, anti-brand messaging or that offer illegal goods or services. Not to use copycat sites, or use any content or images from any Kaspersky websites, except for content and images which have been expressly allowed for use by Affiliate partners. The Affiliate may use the links and/or banner ads Kaspersky provides to Affiliate Partners only in the form in which they are provided. Subject to the limitations contained herein, the Affiliate may place such links and/or banner ads on their own website in whatever location the Affiliate prefers. Affiliates must not hardcode creative/logos but should use those supplied in the affiliate network interface. Not to use a web site that is confusingly similar to the official Kaspersky website, or which may mislead third parties into thinking the Affiliate is Kaspersky or an official partner of Kaspersky. This includes copying and framing any of the Kaspersky web pages. The Affiliate further agrees not to promote themselves lf in a way that may mislead third parties into thinking the Affiliate is Kaspersky or an official partner of Kaspersky.
Prohibited Web Site Content
Affiliate must not operate or utilize a website, or email a link to a website, which contains or promotes the following types of content: libelous, defamatory, obscene, abusive, violent, bigoted, hate-related, illegal, cracking, hacking, anti-brand messaging or that offer illegal goods or services.
Unacceptable Web Sites
Not to use copycat sites, or use any content or images from any Kaspersky Lab websites, except for content and images which have been expressly allowed for use by Affiliate partners. The Affiliate may use the links and/or banner ads Kaspersky Lab provides to Affiliate Partners only in the form in which they are provided. Subject to the limitations contained herein, the Affiliate may place such links and/or banner ads on their own website in whatever location the Affiliate prefers. Affiliates must not hardcode creative/logos but should use those supplied in the affiliate network interface.
Use of Logos and Trademarks in Web sites
Not to own a domain which includes a Kaspersky trademark or registered trademark. Domains containing the registered trademark "Kaspersky" are strictly prohibited.
Incentivized Traffic
Allowed
Email
Not allowed
Software
Not allowed
Sub-Affiliates
Allowed
Social Media
Allowed
Affiliates are permitted to share Kaspersky Awin links on their social media channels but Content Creators and/or Influencers must contact affiliates@kaspersky.com for social media guidelines and approval before posting Kaspersky related content
Publishers may only use coupons and promotional codes that are provided exclusively through the affiliate program
Non-Commissionable Items
Refunds, rejections, free trials, Only paid sales from new users are commissionable
