| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | FaithHeart de-duplicates against all other online advertising channels on a last-click basis. |
| PPC Brand |  |  | Brand PPC takes priority over affiliate. Commissions are not paid if PPC brand click occurs within the affiliate cookie window. |
| PPC Generic |  |  | |
| E-mail Advertising |  |  | Email advertising de-duplicates against affiliate on a last-click basis. The last valid click receives commission. |
| Display Advertising |  |  | Display advertising de-duplicates against affiliate. Affiliate commission is declined if a display ad click is the last click before sale. |
| Direct Partnerships |  |  | Direct sales (non-affiliate) de-duplicate against affiliate sales. Commission only paid on affiliate-attributed sales. |
| Price Comparison |  |  | |
| In House Publisher program |  |  | |
| Other Affiliate Networks |  |  | |