| Do you de-duplicate publisher sales against any other online advertising channels? |  |  | |
| PPC Brand |  |  | De-duplicate brand-term PPC traffic against affiliate sales to prevent conflicts with in-house SEM campaigns. |
| PPC Generic |  |  | |
| E-mail Advertising |  |  | De-duplicate if both in-house email marketing and affiliate email campaigns target the same audience to ensure fair commission allocation. |
| Display Advertising |  |  | De-duplicate in-house display advertising (e.g., GDN, Programmatic) against affiliate display ads to avoid double payment. |
| Direct Partnerships |  |  | ales generated through directly contracted partners are de-duplicated to avoid overlap with affiliate channels. |
| Price Comparison |  |  | |
| In House Publisher program |  |  | |
| Other Affiliate Networks |  |  | |