Awin | Purist (US) Affiliate Program

Policy Definition	Yes	No	Additional Information
What promotional types of publishers are allowed to work on your program?
Cashback			Promotions should not imply exclusivity unless approved.
Community			- Promotions should be authentic and non-intrusive, such as organic mentions, personal recommendations, or comment-based sharing. - Do not spam or overpost affiliate links in forums, groups, or threads. - All content must disclose affiliate relationships, as required by law.
Content			- Product reviews or recommendations must reflect genuine user experiences or clearly note when sponsored. - No unauthorized giveaways or promotions unless approved by Purist. - We encourage content that is educational, visually aligned with our brand, an
Coupon Code
E-mail
Loyalty			- Messaging should emphasize value without discounting brand quality. - No unauthorized coupon codes or promotions may be listed.
Search
Behavioural Retargeting
Media Brokers
Are there any other restrictions that publishers need to consider? For example promoting adult content or age-restricted products.			May not promote alongside or within adult content, age-restricted products (e.g., alcohol, cannabis), violent or hateful content, or any material that conflicts with our clean, wellness-oriented brand values.

Purist (US)