Summary

Earn an attractive CPA per 1st time online order with Asda Groceries.

Payments

Attribution Period (Cookie Length)

30 Days

Links

Asda Groceries Affiliate Programme

PLEASE NOTE: DUE TO APPLE'S ITP2 RELEASE, PUBLISHERS SHOULD NOT LINK THROUGH TO SECURE LOG-ON PAGES OF THE ASDA SITE AS THIS MAY PREVENT THE SALE FROM TRACKING. PLEASE ONLY LINK TO THE MAIN PAGE OR PRODUCT PAGES OF THE SITE.

About Asda Groceries

Founded in the 1960s in Yorkshire, Asda is one of Britain’s leading retailers. Dedicated colleagues serve customers from our network of stores and online services, including supercentres, superstores, supermarkets, Living stores, petrol filling stations and depots across the UK. More than 18 million people shop with Asda every week!

Asda Groceries offers affiliates:

  • £1 - £5 Commission on all referred sales of at least £40 basket value including VAT (but not including delivery charges, purchases made via the app or with a gift card)
  • Different commission rates may apply for new and existing customer types, categories and delivery options
  • 30 day cookies
  • Updated product feeds
  • Industry standard sized banners
  • Affiliate newsletter with news and the latest offers
  • Last referrer gets the commission; deduped against other marketing channels
  • Delivery charges do not qualify for commission

Affiliate Qualifying Criteria

  • Affiliates must be ‘brand positive’ and not risk damaging the Asda brand
  • Social media or blog publishers must have at least 100,000 followers (to start negotiations)
  • Sites must have relevant content
  • Sites must have relevant audiences
  • They should ideally be able to provide case studies (if they already work with competitor brands)
  • They must be willing to provide data-based sales projections if asking for additional spend or CPA increases
  • They must be willing to work on a CPA basis (additional fixed cost exposure considered in phase 2)