Welcome to the Flowercard program. We offer 30% commission to affiliates that have generated a valid new customer sale and 10% commission on repeat orders. The Flowercard programme is managed by Boom Online Marketing.

Primary Region

United Kingdom


Attribution Period (Cookie Length)

30 Days


Flowercard Affiliate Programme


Welcome to the Flowercard program. We offer up to 30% commission to affiliates for every validated new customer sale, and 10% for sales from existing customers. (18% for new customers and 6% for existing customers for cashback and voucher sites)

The affiliate programme is managed by APM.

About Flowercard

Flowercard is a unique way to send freshly cut flowers arranged by hand inside a beautiful art card personalised with your own unique message. Only the finest, freshest and most fragrant blooms are picked and arranged by expert florists inside each design to last for up to 2 weeks.

With a huge array of cards to choose from, in vibrant designs, filled with freesias, orchids, carnations, santini and sculptural foliage you can personalise your message with your own heartfelt words for any occasion. You can even send mini bouquet cards and exquisite arrangements in a gorgeous tin caddy, complete with lid to use as a keepsake for storing cards from your baby shower, anniversary or birthday.

At Flowercard we've been delivering unique floral greeting cards for more than 10 years, and with over 100,000 customers to date, that makes us the largest company in mail order flowers. 10,000 happy testimonials prove we consistently get it right, delivering special gift flowers by post. You’ll find every single card is backed by the exclusive Flowercard Watertight Guarantee: “If the person receiving the gift is not 100% happy then we will refund your money. Simple as that.”

The Programme

We have a high conversion rate thanks to the unique qualities of our products. Many of our customers take advantage of a wealth of price-breaking offers such as 10% discounts on selected flowercards. We have many loyal returning customers, so affiliates will often earn multiple commissions from the same customer during the 30-day cookie period.

A compelling rate of 30% is offered to you for every validated new customer sale. For returning customers and all other sales we offer a commission rate of 10%. (18% for new customers and 6% for existing for cashback and voucher sites) With an average order value of around £20, average commissions are approximately £3.85 per sale. For our highest performing affiliates, we are also willing to consider offering prizes for competitions in certain circumstances.

Please Note: Commissions are paid on total basket value minus VAT and delivery.

Standard delivery is £5; express delivery is £6; and next day delivery is £9. Most of our customer select standard delivery. Flowercard currently delivers to the UK only. 

Cookie length is 30 days.

Transactions are validated once orders have been dispatched and the returns period has passed (usually 10 days).

Commission for online orders is paid on final transaction amount after all discounts have been applied.

Linking Methods and Creative

Flowercard provides a variety of linking methods and creative options, including a variety of banners, flash, static text links and a product datafeed. We would request that affiliates do not alter any of the creative or text links available through the Affiliate Window interface without prior written consent from APM. Affiliates are also requested not to hardcode banners into their sites, so that any creative updates take immediate effect.

In certain circumstances bespoke/co-branded creative, emails or landing pages can be created on request. Please contact Fiona Edwards at APM for more information -

A product datafeed is provided with the most accurate pricing available everyday through the Affiliate Window interface.

Affiliates are requested to make every effort to maintain the most current pricing information in their promotions